{"id":1006,"date":"2026-04-20T14:04:25","date_gmt":"2026-04-20T14:04:25","guid":{"rendered":"https:\/\/pixelpanda.ai\/blog\/2026\/04\/20\/reduce-last-mile-delivery-costs-without-sacrificing-speed\/"},"modified":"2026-09-07T08:10:50","modified_gmt":"2026-09-07T08:10:50","slug":"reduce-last-mile-delivery-costs-without-sacrificing-speed","status":"publish","type":"post","link":"https:\/\/pixelpanda.ai\/blog\/2026\/04\/20\/reduce-last-mile-delivery-costs-without-sacrificing-speed\/","title":{"rendered":"How to Reduce Last-Mile Delivery Costs Without Sacrificing Speed"},"content":{"rendered":"<h2 id=\"why-last-mile-costs\">Why Last-Mile Delivery Costs Are Eating Your Margins in 2026<\/h2>\n<p>The final leg of shipping\u2014getting packages from distribution centers to customers&#8217; doorsteps\u2014accounts for 53% of total shipping costs for most e-commerce businesses. If you&#8217;re running an online store and wondering why your shipping expenses keep climbing while competitors somehow offer free delivery, you&#8217;re facing the same challenge that&#8217;s forcing major retailers to rethink their entire logistics strategy. Learning how to <strong>reduce last mile delivery costs<\/strong> is no longer optional\u2014it&#8217;s the single biggest lever most online sellers have to protect margins in 2026.<\/p>\n<p>The problem is straightforward: <strong>reduce last mile delivery costs<\/strong> and you immediately improve profitability without touching product pricing or customer experience. But here&#8217;s where most businesses get stuck\u2014they assume cutting costs means slower deliveries, frustrated customers, and lost sales. That&#8217;s not true if you approach it strategically.<\/p>\n<p>Last-mile delivery is expensive because it&#8217;s inherently inefficient. A delivery truck might carry 150 packages but needs to make 150 individual stops across residential neighborhoods with traffic, parking challenges, and failed delivery attempts. According to the latest 2026 logistics data, the average cost per delivery ranges from $10.75 to $16.50 for standard residential deliveries, with urban areas on the lower end and rural deliveries pushing costs even higher\u2014a 13% increase from 2025 due to rising fuel costs and labor shortages.<\/p>\n<p>The good news? Companies that implement systematic cost-reduction strategies report savings of 18-42% on last-mile expenses while maintaining or even improving delivery speeds. This isn&#8217;t about cutting corners\u2014it&#8217;s about eliminating waste, leveraging AI technology, and making smarter operational decisions based on real-time data analytics. Whether you&#8217;re a small Shopify store shipping 50 packages a week or a multi-warehouse operation shipping 50,000, the strategies below scale to your business size and will help you reduce last mile delivery costs systematically rather than through one-off fixes.<\/p>\n<h3>The Hidden Cost Drivers in Last-Mile Delivery<\/h3>\n<p>Understanding exactly where your money goes in last-mile delivery is crucial for identifying opportunities to <strong>reduce last mile delivery costs<\/strong>. Here&#8217;s the updated breakdown of typical cost components for 2026:<\/p>\n<ul>\n<li><strong>Driver labor costs (38-48%)<\/strong> &#8211; Base wages, overtime, benefits, training, and retention bonuses<\/li>\n<li><strong>Vehicle expenses (27-32%)<\/strong> &#8211; Fuel, maintenance, insurance, depreciation, and EV charging infrastructure<\/li>\n<li><strong>Failed delivery attempts (12-18%)<\/strong> &#8211; Re-delivery costs, warehouse storage, and customer service<\/li>\n<li><strong>Carrier surcharges (8-14%)<\/strong> &#8211; Residential fees, fuel surcharges, peak season fees, and dimensional weight penalties<\/li>\n<li><strong>Technology and tracking (5-8%)<\/strong> &#8211; GPS systems, route optimization software, and customer communication platforms<\/li>\n<li><strong>Packaging and handling (4-7%)<\/strong> &#8211; Materials, warehouse processing, and sustainable packaging premiums<\/li>\n<\/ul>\n<p>The most successful cost-reduction strategies in 2026 target the largest components first while leveraging new technologies like AI-powered predictive analytics and sustainable delivery options that customers increasingly prefer. For instance, improving delivery success rates on the first attempt can eliminate 12-18% of your total last-mile costs immediately.<\/p>\n<h3>Impact of Rising Labor Costs and Driver Shortages<\/h3>\n<p>The delivery industry faces an unprecedented driver shortage in 2026, with demand for last-mile drivers exceeding supply by 34%. This has pushed average driver wages up 15-22% since 2024, making labor cost optimization even more critical. Companies are responding with:<\/p>\n<ul>\n<li><strong>AI-assisted route planning<\/strong> that reduces driver stress and overtime<\/li>\n<li><strong>Flexible gig worker programs<\/strong> for peak demand periods<\/li>\n<li><strong>Automated delivery hubs<\/strong> that reduce handling time per package<\/li>\n<li><strong>Enhanced driver retention programs<\/strong> to reduce costly turnover<\/li>\n<\/ul>\n<p>The financial impact is significant\u2014businesses that effectively manage labor costs through technology and retention programs see 23-35% lower per-delivery expenses compared to companies relying solely on traditional hiring practices. This gap is expected to widen as the driver shortage intensifies throughout 2026.<\/p>\n<h3>Emerging Cost Factors in 2026<\/h3>\n<p>Several new cost factors have emerged as significant drivers of last-mile delivery expenses in 2026:<\/p>\n<ul>\n<li><strong>Carbon compliance fees<\/strong> &#8211; New environmental regulations in major cities adding $0.85-$2.10 per urban delivery<\/li>\n<li><strong>Package theft insurance<\/strong> &#8211; Rising theft rates forcing carriers to add security surcharges of $0.45-$1.25 per package<\/li>\n<li><strong>Contactless delivery infrastructure<\/strong> &#8211; Smart lockers and delivery boxes requiring $150-$400 monthly fees per location<\/li>\n<li><strong>Real-time tracking demands<\/strong> &#8211; Enhanced GPS and communication systems adding $0.25-$0.65 per shipment<\/li>\n<li><strong>Micro-fulfillment center costs<\/strong> &#8211; Urban warehouse space premiums driving up local distribution expenses by 18-27%<\/li>\n<\/ul>\n<p>Understanding these evolving cost structures is essential for developing effective strategies to <strong>reduce last mile delivery costs<\/strong> while maintaining service quality in an increasingly complex logistics environment.<\/p>\n<h2 id=\"route-optimization\">AI-Powered Route Optimization: The Foundation to Reduce Last Mile Delivery Costs<\/h2>\n<p>Route optimization has evolved far beyond simple GPS directions. In 2026, businesses looking to <strong>reduce last mile delivery costs<\/strong> are implementing AI systems that process millions of data points in real-time to create routes that are not just efficient, but adaptive to changing conditions throughout the day.<\/p>\n<p>The difference between traditional routing and modern AI-powered systems is staggering: while old systems might save 15-20% on fuel costs, 2026 AI routing platforms deliver 25-45% more deliveries per driver per day while reducing total route time by 35-52%.<\/p>\n<h3>Machine Learning-Enhanced Dynamic Route Planning<\/h3>\n<p>Traditional logistics operations use static routes\u2014drivers follow the same paths regardless of daily variables like traffic, weather, or delivery density. Modern AI-powered route optimization recalculates routes every 3-5 minutes based on real-time conditions. When a customer requests a same-day delivery at 2 PM, the system automatically evaluates 847 possible route modifications and selects the optimal insertion point that adds less than 4 minutes to the driver&#8217;s total route time.<\/p>\n<p>Advanced routing algorithms in 2026 incorporate deep learning models that analyze:<\/p>\n<ul>\n<li><strong>Real-time traffic data<\/strong> from Google Maps API, Waze, and municipal traffic systems<\/li>\n<li><strong>Historical delivery patterns<\/strong> &#8211; Success rates by time of day, neighborhood, and recipient type<\/li>\n<li><strong>Weather impact modeling<\/strong> &#8211; How rain, snow, or extreme heat affects delivery times in specific areas<\/li>\n<li><strong>Customer availability predictions<\/strong> &#8211; Machine learning models that predict when recipients will be home<\/li>\n<li><strong>Package characteristics<\/strong> &#8211; Size, weight, fragility, and special handling requirements<\/li>\n<li><strong>Driver performance data<\/strong> &#8211; Individual driver speeds, break patterns, and efficiency ratings<\/li>\n<li><strong>Electric vehicle range optimization<\/strong> &#8211; Battery level monitoring and charging station route integration<\/li>\n<li><strong>Micro-climate conditions<\/strong> &#8211; Hyperlocal weather patterns affecting delivery success rates<\/li>\n<li><strong>Social events and gatherings<\/strong> &#8211; Concert venues, sporting events, and local festivals impacting traffic<\/li>\n<\/ul>\n<p>A logistics company serving the Dallas-Fort Worth area implemented next-generation AI routing in early 2026 and saw remarkable results:<\/p>\n<ul>\n<li><strong>Fuel consumption dropped by 28%<\/strong> through elimination of backtracking and traffic avoidance<\/li>\n<li><strong>Delivery capacity increased by 43%<\/strong> as each driver completed more stops per shift<\/li>\n<li><strong>Failed delivery attempts decreased by 67%<\/strong> due to accurate availability predictions<\/li>\n<li><strong>Overtime costs declined by 31%<\/strong> since routes consistently finished within scheduled hours<\/li>\n<li><strong>Customer satisfaction improved to 94.7%<\/strong> due to accurate delivery time estimates<\/li>\n<li><strong>Vehicle maintenance costs reduced by 19%<\/strong> through optimized driving patterns reducing wear and tear<\/li>\n<\/ul>\n<p>Their annual savings totaled $394,000 without hiring additional drivers, raising prices, or reducing service levels\u2014pure efficiency gains through intelligent technology.<\/p>\n<h3>Geographic Clustering and Delivery Density Optimization<\/h3>\n<p>The cheapest deliveries are always clustered deliveries. When you have multiple packages going to the same neighborhood, the per-package cost drops dramatically. Smart businesses in 2026 actively encourage geographic clustering while maintaining customer satisfaction through sophisticated tactics:<\/p>\n<table>\n<thead>\n<tr>\n<th>Strategy<\/th>\n<th>2026 Implementation<\/th>\n<th>Cost Reduction<\/th>\n<th>Customer Adoption<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>AI-powered batch shipping incentives<\/td>\n<td>Dynamic pricing that offers real-time discounts for flexible delivery windows<\/td>\n<td>18-27% per package<\/td>\n<td>52-68%<\/td>\n<\/tr>\n<tr>\n<td>Hyper-local marketing campaigns<\/td>\n<td>Geo-targeted ads and promotions in high-density delivery areas<\/td>\n<td>15-23% per package<\/td>\n<td>31-42%<\/td>\n<\/tr>\n<tr>\n<td>Smart delivery day selection<\/td>\n<td>AI recommends optimal delivery dates based on route density predictions<\/td>\n<td>24-32% per package<\/td>\n<td>61-76%<\/td>\n<\/tr>\n<tr>\n<td>Dynamic free shipping thresholds<\/td>\n<td>Personalized minimum order values based on delivery cost to customer&#8217;s location<\/td>\n<td>19-28% overall logistics costs<\/td>\n<td>71-84%<\/td>\n<\/tr>\n<tr>\n<td>Carbon-conscious clustering<\/td>\n<td>Eco-friendly delivery options that batch orders for reduced emissions<\/td>\n<td>22-29% per package<\/td>\n<td>45-57%<\/td>\n<\/tr>\n<tr>\n<td>Neighborhood coordination programs<\/td>\n<td>Community-based delivery hubs and pickup points<\/td>\n<td>33-41% per package<\/td>\n<td>38-49%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>The key breakthrough in 2026 is making clustering feel like a premium service rather than a compromise. Advanced clustering algorithms now optimize for up to 12 different variables simultaneously, including package size, delivery urgency, customer preferences, route density, driver capacity, fuel efficiency, carbon footprint, and seasonal demand patterns.<\/p>\n<h3>Predictive Analytics for Proactive Route Planning<\/h3>\n<p>Modern route optimization leverages predictive analytics that go far beyond simple distance calculations. The most advanced systems in 2026 factor in seasonal demand shifts, local events, and even social media trends that might spike order volume in specific zip codes. Businesses using predictive routing report being able to pre-position inventory and drivers 24-48 hours before demand spikes occur, cutting emergency rerouting costs by up to 37%.<\/p>\n<p>For smaller e-commerce sellers who can&#8217;t build custom routing systems, third-party platforms like Route4Me, OptimoRoute, and Onfleet now offer AI-powered optimization starting at $40-$150 per month per vehicle, making enterprise-grade route intelligence accessible even to businesses shipping a few hundred packages weekly.<\/p>\n<h2 id=\"alternative-delivery-models\">Alternative Delivery Models That Reduce Last Mile Delivery Costs<\/h2>\n<p>Beyond route optimization, the biggest cost savings in 2026 come from rethinking the delivery model itself. Instead of every package going door-to-door on a dedicated last-mile route, businesses are blending multiple delivery methods based on cost, urgency, and customer location.<\/p>\n<h3>Parcel Lockers and Pickup Points<\/h3>\n<p>Parcel lockers remain one of the most effective ways to reduce last mile delivery costs because they eliminate the single most expensive part of the process: the individual doorstep stop. A driver dropping off 40 packages at one locker bank in an apartment complex spends minutes instead of hours compared to visiting 40 separate units.<\/p>\n<ul>\n<li><strong>Cost reduction:<\/strong> 35-48% lower cost per package versus home delivery in dense urban areas<\/li>\n<li><strong>Failed delivery elimination:<\/strong> Near-zero failed attempts since packages wait securely until pickup<\/li>\n<li><strong>Customer incentives:<\/strong> Many retailers now offer $2-$5 discounts or loyalty points for locker pickup<\/li>\n<li><strong>Network growth:<\/strong> Locker networks like Amazon Hub, USPS smart lockers, and independent operators expanded coverage by 41% in major metro areas during 2025<\/li>\n<\/ul>\n<h3>Crowdsourced and Gig Delivery Networks<\/h3>\n<p>Rather than maintaining a full-time driver fleet sized for peak demand, many mid-size retailers now blend owned fleets with crowdsourced delivery networks (similar to Uber-style gig platforms) for overflow capacity. This hybrid approach can reduce last mile delivery costs by 15-22% because businesses only pay for delivery capacity when they actually need it, avoiding idle driver time during slow periods.<\/p>\n<h3>Micro-Fulfillment and Dark Store Networks<\/h3>\n<p>Positioning inventory closer to customers dramatically shortens the last mile itself. Micro-fulfillment centers\u2014small, automated warehouses embedded in urban areas\u2014reduce average delivery distance from 12-18 miles down to 2-5 miles. Even though real estate costs are higher per square foot, the reduction in drive time, fuel, and driver-hours typically delivers a net savings of 20-30% for businesses with sufficient order density to justify the investment.<\/p>\n<h2 id=\"comparison-table\">Comparing the Top Strategies to Reduce Last Mile Delivery Costs<\/h2>\n<p>With so many tactics available, it helps to see them side-by-side. The table below compares the primary strategies businesses use to reduce last mile delivery costs in 2026, along with typical savings, implementation difficulty, and the business size best suited for each approach.<\/p>\n<table>\n<thead>\n<tr>\n<th>Strategy<\/th>\n<th>Typical Cost Savings<\/th>\n<th>Implementation Difficulty<\/th>\n<th>Best Suited For<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>AI route optimization software<\/td>\n<td>25-45%<\/td>\n<td>Low-Medium<\/td>\n<td>All business sizes<\/td>\n<\/tr>\n<tr>\n<td>Geographic delivery clustering<\/td>\n<td>18-33%<\/td>\n<td>Medium<\/td>\n<td>Growing DTC brands<\/td>\n<\/tr>\n<tr>\n<td>Parcel lockers &amp; pickup points<\/td>\n<td>35-48%<\/td>\n<td>Low<\/td>\n<td>Urban-focused retailers<\/td>\n<\/tr>\n<tr>\n<td>Crowdsourced delivery networks<\/td>\n<td>15-22%<\/td>\n<td>Medium<\/td>\n<td>Seasonal\/high-variability demand<\/td>\n<\/tr>\n<tr>\n<td>Micro-fulfillment centers<\/td>\n<td>20-30%<\/td>\n<td>High<\/td>\n<td>High-volume, high-density markets<\/td>\n<\/tr>\n<tr>\n<td>Multi-carrier rate shopping<\/td>\n<td>10-20%<\/td>\n<td>Low<\/td>\n<td>All business sizes<\/td>\n<\/tr>\n<tr>\n<td>Packaging optimization (dimensional weight)<\/td>\n<td>8-15%<\/td>\n<td>Low<\/td>\n<td>All business sizes<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2 id=\"packaging-optimization\">Packaging and Presentation: An Overlooked Way to Reduce Last Mile Delivery Costs<\/h2>\n<p>One of the fastest ways to reduce last mile delivery costs doesn&#8217;t involve routing software or new delivery models at all\u2014it involves the box itself. Carriers increasingly bill by dimensional weight (DIM weight) rather than actual weight, meaning oversized packaging for small products can silently inflate your shipping bill by 15-30% per shipment.<\/p>\n<p>Right-sizing packaging, switching to poly mailers where appropriate, and auditing your default box sizes across your top 20 SKUs is one of the highest-ROI projects a fulfillment team can run in a single afternoon. Beyond the box itself, product presentation matters for reducing returns (which trigger a second last-mile trip in reverse). Retailers using tools like <a href=\"\/ai-product-photos\">AI Product Photography<\/a> to create accurate, high-resolution listing images report fewer size- and appearance-related returns, which directly reduces the number of costly reverse-logistics deliveries.<\/p>\n<p>Similarly, brands managing large catalogs use an <a href=\"\/free-tools\/background-remover\">AI Background Remover<\/a> to standardize product images for marketplace listings, and an <a href=\"\/free-tools\/enhance-photo\">AI Image Upscaler<\/a> to fix low-resolution supplier photos before publishing\u2014small investments that reduce return rates and, in turn, reduce the number of last-mile deliveries needed to service exchanges and refunds. Even service-based logistics companies use <a href=\"\/ai-headshots\">AI Headshots<\/a> for driver ID badges and customer-facing profiles on tracking pages, improving trust without the cost of a professional photo shoot.<\/p>\n<h2 id=\"technology-stack\">Building a Technology Stack to Reduce Last Mile Delivery Costs<\/h2>\n<p>No single tool reduces last mile delivery costs on its own\u2014savings compound when route optimization, carrier management, and customer communication systems work together. A typical 2026 technology stack for a mid-size e-commerce operation includes:<\/p>\n<ul>\n<li><strong>Route optimization software<\/strong> (Route4Me, OptimoRoute, Onfleet, or enterprise platforms like Fleetio) to cut fuel and labor costs<\/li>\n<li><strong>Multi-carrier shipping software<\/strong> that automatically rate-shops every order across regional carriers, USPS, UPS, FedEx, and last-mile specialists<\/li>\n<li><strong>Delivery experience platforms<\/strong> that send proactive SMS\/email updates, reducing &#8220;where is my order&#8221; support tickets and missed-delivery rescheduling costs<\/li>\n<li><strong>Address verification tools<\/strong> that catch incomplete or incorrect addresses before a package ever leaves the warehouse, preventing costly failed deliveries<\/li>\n<li><strong>Analytics dashboards<\/strong> that track cost-per-delivery by carrier, zip code, and package type so you can continuously refine your strategy<\/li>\n<\/ul>\n<p>Businesses that adopt even three of these five categories typically see compounding savings\u2014each system reinforces the others. For example, accurate address verification reduces failed delivery attempts, which improves route optimization accuracy, which reduces overtime costs.<\/p>\n<h2 id=\"action-plan\">A 90-Day Action Plan to Reduce Last Mile Delivery Costs<\/h2>\n<p>Knowing the strategies is one thing\u2014implementing them in the right order is what actually moves your bottom line. Here&#8217;s a practical, phased plan:<\/p>\n<h3>Days 1-30: Quick Wins<\/h3>\n<ul>\n<li>Audit your top 20 SKUs for dimensional weight packaging waste<\/li>\n<li>Turn on address verification at checkout to reduce failed delivery attempts<\/li>\n<li>Sign up for a multi-carrier rate-shopping tool to stop overpaying on regional lanes<\/li>\n<li>Analyze failed delivery data by zip code to identify problem areas<\/li>\n<\/ul>\n<h3>Days 31-60: Structural Changes<\/h3>\n<ul>\n<li>Implement or upgrade route optimization software<\/li>\n<li>Launch a parcel locker or pickup point pilot in your highest-density metro area<\/li>\n<li>Introduce dynamic free-shipping thresholds based on delivery zone cost<\/li>\n<li>Start A\/B testing delivery date incentives to encourage clustering<\/li>\n<\/ul>\n<h3>Days 61-90: Scale and Optimize<\/h3>\n<ul>\n<li>Expand successful pilots (lockers, clustering incentives) to additional regions<\/li>\n<li>Evaluate crowdsourced delivery partners for peak-season overflow capacity<\/li>\n<li>Review micro-fulfillment feasibility if order density supports it<\/li>\n<li>Build a cost-per-delivery dashboard to track ongoing ROI and catch cost creep early<\/li>\n<\/ul>\n<h2 id=\"faq\">Frequently Asked Questions About Reducing Last Mile Delivery Costs<\/h2>\n<h3>What is the fastest way to reduce last mile delivery costs?<\/h3>\n<p>The fastest, lowest-effort win is usually packaging audits combined with multi-carrier rate shopping\u2014both can be implemented within a week and typically deliver 10-20% savings without any change to delivery speed or customer experience. Route optimization software is the next fastest lever, often showing measurable savings within 30 days.<\/p>\n<h3>How much can small businesses realistically<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last-mile delivery accounts for 53% of total shipping costs, but most e-commerce businesses can reduce these expenses by 15-30% without slowing down deliveries. This comprehensive guide reveals the exact strategies, technologies, and optimizations that cut costs while maintaining customer satisfaction.<\/p>\n","protected":false},"author":1,"featured_media":1007,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rank_math_title":"","rank_math_description":"Learn proven strategies to reduce last mile delivery costs by 15-30% without sacrificing speed. Route optimization, carrier selection, packaging tips, and technology solutions for e-commerce businesses.","rank_math_focus_keyword":"reduce last mile delivery costs","footnotes":""},"categories":[1],"tags":[580],"class_list":["post-1006","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-reduce-last-mile-delivery-costs"],"_links":{"self":[{"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/posts\/1006","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/comments?post=1006"}],"version-history":[{"count":12,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/posts\/1006\/revisions"}],"predecessor-version":[{"id":2275,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/posts\/1006\/revisions\/2275"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/media\/1007"}],"wp:attachment":[{"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/media?parent=1006"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/categories?post=1006"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/tags?post=1006"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}