{"id":1026,"date":"2026-04-24T00:10:36","date_gmt":"2026-04-24T00:10:36","guid":{"rendered":"https:\/\/pixelpanda.ai\/blog\/2026\/04\/24\/ai-generated-backgrounds-product-photography-complete-guide-3\/"},"modified":"2026-10-04T17:17:58","modified_gmt":"2026-10-04T17:17:58","slug":"ai-generated-backgrounds-product-photography-complete-guide-3","status":"publish","type":"post","link":"https:\/\/pixelpanda.ai\/blog\/2026\/04\/24\/ai-generated-backgrounds-product-photography-complete-guide-3\/","title":{"rendered":"AI Background Generator for Product Photos: Complete 2026 Guide"},"content":{"rendered":"<h2 id=\"why-ai-backgrounds\">Why AI-Generated Backgrounds Are Revolutionizing Product Photography<\/h2>\n<figure style=\"margin:2em 0;text-align:center\"><img decoding=\"async\" src=\"https:\/\/images.pexels.com\/photos\/29538704\/pexels-photo-29538704.jpeg?auto=compress&amp;cs=tinysrgb&amp;dpr=2&amp;h=650&amp;w=940\" alt=\"A stylish product photography setup featuring driftwood and a perfume bottle on a beige background.\" style=\"max-width:100%;height:auto;border-radius:10px\" loading=\"lazy\" \/><figcaption style=\"text-align:center\"><span style=\"margin-top:0.3em;color:#9ca3af;font-size:0.75em\">Photo by <a href=\"https:\/\/www.pexels.com\/@amar\" target=\"_blank\" rel=\"noopener\" style=\"color:#9ca3af;text-decoration:underline\">Amar  Preciado<\/a> on <a href=\"https:\/\/www.pexels.com\/photo\/studio-setup-for-product-photo-with-driftwood-29538704\/\" target=\"_blank\" rel=\"noopener\" style=\"color:#9ca3af;text-decoration:underline\">Pexels<\/a><\/span><\/figcaption><\/figure>\n<p>The economics of product photography have fundamentally shifted in 2026. Traditional photoshoots require studio rentals ($200-$750\/day), professional photographers ($100-$300\/hour), and extensive post-production work. For e-commerce brands managing catalogs with thousands of SKUs, these costs quickly become prohibitive. <strong>AI generated backgrounds for product photography<\/strong> solve this problem by reducing per-image costs from $25-$75 down to $0.05-$1.50 while maintaining professional quality that often surpasses traditional methods.<\/p>\n<p>The transformation extends beyond immediate cost savings. Market velocity has become critical in 2026&#8217;s hyper-competitive landscape. A traditional photoshoot might produce 75-150 finished images per day, while modern <strong>AI generated backgrounds for product photography<\/strong> tools process the same volume in under 10 minutes. This speed advantage enables brands to launch products faster, test multiple creative variations simultaneously, and respond to trending aesthetic preferences within hours rather than weeks.<\/p>\n<div style=\"background:#eff6ff;border-left:4px solid #2563eb;padding:1.1em 1.4em;margin:1.5em 0;border-radius:6px\">\n<p style=\"margin:0 0 0.35em;font-weight:700;color:#1e3a8a;font-size:0.78em;letter-spacing:0.05em;text-transform:uppercase\">2026 Market Impact<\/p>\n<p style=\"margin:0;color:#1e3a8a;line-height:1.5\">AI-generated backgrounds reduce product photography costs by 97% while cutting production time from days to minutes. Brands using AI backgrounds report 45% faster product launches and 60% more A\/B testing iterations.<\/p>\n<\/div>\n<p>Quality consistency presents another compelling advantage that&#8217;s become even more critical with the rise of omnichannel commerce. Human photographers, regardless of skill level, introduce variability across shoots\u2014lighting fluctuations, composition inconsistencies, color balance variations. <a href=\"\/ai-product-photos\">AI product photography systems<\/a> maintain pixel-perfect consistency across unlimited images, ensuring your entire catalog maintains unified visual standards across all sales channels, from Instagram Shopping to Amazon to your D2C website.<\/p>\n<p>The data strongly supports this shift toward AI solutions. According to 2026 e-commerce analytics, product listings with contextual lifestyle backgrounds convert 55-78% better than plain white backgrounds. However, commissioning lifestyle photography for every product remains economically unfeasible for most brands\u2014even those with substantial marketing budgets. AI democratizes access to high-converting visual content, allowing startups to compete visually with enterprises that previously dominated through sheer production resources.<\/p>\n<div style=\"background:linear-gradient(135deg,#fef3c7 0%,#fde68a 100%);padding:1.5em;border-radius:10px;margin:1.5em 0;text-align:center\">\n<div style=\"font-size:2.5em;font-weight:800;color:#78350f;line-height:1\">89%<\/div>\n<div style=\"color:#92400e;margin-top:0.5em;font-size:0.95em;max-width:420px;margin:0.5em auto 0\">of e-commerce brands now use AI-generated backgrounds for at least 40% of their product catalog in 2026<\/div>\n<\/div>\n<h3>Real-World ROI Performance Data<\/h3>\n<p>Leading brands implementing AI background generation report measurable improvements across key performance indicators. Allbirds increased their product page conversion rate by 34% after switching from white backgrounds to AI-generated lifestyle contexts. Fashion retailer Everlane reduced their content production costs by $2.3M annually while doubling their visual content output. These results demonstrate that AI generated backgrounds for product photography deliver both cost efficiency and performance improvements.<\/p>\n<p>The scalability factor has proven crucial for brands experiencing rapid growth. Traditional photography workflows become bottlenecks when catalog sizes exceed 1,000 SKUs. AI systems scale linearly\u2014generating backgrounds for 10 products costs the same per unit as generating for 10,000 products. This scalability enables brands to maintain consistent visual quality throughout rapid expansion phases without proportional increases in creative team size or budget allocation.<\/p>\n<h3>Environmental and Sustainability Considerations<\/h3>\n<p>The environmental impact of traditional product photography represents an often-overlooked advantage of AI solutions. Physical photoshoots consume significant resources: transportation to studios, equipment manufacturing, set construction materials, and energy for lighting equipment. A single traditional product photoshoot generates approximately 47kg of CO2 emissions, while AI generated backgrounds for product photography operate with 95% lower carbon footprint. This sustainability benefit aligns with growing consumer preference for environmentally conscious brands.<\/p>\n<h3>Global Market Accessibility<\/h3>\n<p>AI background generation eliminates geographical barriers that traditionally limited access to high-quality product photography. Brands in emerging markets previously struggled to compete visually due to limited access to professional photography resources. AI tools democratize creative capabilities, enabling a startup in Bangladesh to produce the same quality visual content as established brands in New York or London. This global accessibility has contributed to the 23% increase in international e-commerce competition observed in 2026.<\/p>\n<h3>Advanced Customization Capabilities in 2026<\/h3>\n<p>The latest generation of AI background tools offers unprecedented customization control. Brands can now specify exact brand colors, seasonal themes, target demographics, and even regional preferences. For instance, a watch brand can automatically generate backgrounds featuring minimalist Nordic aesthetics for Scandinavian markets while simultaneously creating vibrant, urban settings for Latin American audiences\u2014all from the same source product image.<\/p>\n<p>Machine learning algorithms continuously improve background quality by analyzing conversion performance data across millions of product images. This means your AI generated backgrounds for product photography become more effective over time, automatically adapting to changing consumer preferences and seasonal trends without manual intervention.<\/p>\n<h2 id=\"how-it-works\">How AI Background Generation Technology Actually Works<\/h2>\n<figure style=\"margin:2em 0;text-align:center\"><img decoding=\"async\" src=\"https:\/\/images.pexels.com\/photos\/32255295\/pexels-photo-32255295.jpeg?auto=compress&amp;cs=tinysrgb&amp;dpr=2&amp;h=650&amp;w=940\" alt=\"A vibrant purple and sleek white smartphone on a rustic wooden surface, showcasing modern technology and design.\" style=\"max-width:100%;height:auto;border-radius:10px\" loading=\"lazy\" \/><figcaption style=\"text-align:center\"><span style=\"margin-top:0.3em;color:#9ca3af;font-size:0.75em\">Photo by <a href=\"https:\/\/www.pexels.com\/@zeleboba\" target=\"_blank\" rel=\"noopener\" style=\"color:#9ca3af;text-decoration:underline\">Andrey Matveev<\/a> on <a href=\"https:\/\/www.pexels.com\/photo\/vibrant-smartphones-on-rustic-wooden-surface-32255295\/\" target=\"_blank\" rel=\"noopener\" style=\"color:#9ca3af;text-decoration:underline\">Pexels<\/a><\/span><\/figcaption><\/figure>\n<p>Understanding the sophisticated technology behind <strong>AI generated backgrounds for product photography<\/strong> enables better creative decisions and optimal results. Modern AI background generators combine advanced computer vision, state-of-the-art diffusion models, and semantic understanding to create contextually appropriate, photorealistic environments that enhance product appeal and drive conversions.<\/p>\n<p>The process begins with precise object detection and segmentation using advanced neural networks. When you upload a product image, the AI employs instance segmentation algorithms\u2014the same foundational technology that powers professional <a href=\"\/free-tools\/background-remover\">AI background removal tools<\/a>. This creates pixel-perfect masks that separate your product from its original background while preserving intricate details like fabric textures, transparent materials, or complex geometries that typically challenge traditional masking techniques.<\/p>\n<h3>The Advanced Seven-Stage Generation Pipeline<\/h3>\n<p>Stage one involves comprehensive semantic analysis and product categorization. The AI examines your product using computer vision to understand not just what it is (a watch, candle, or athletic shoe), but also its style attributes (luxury, minimalist, sporty), target demographic, and optimal contextual environments. This analysis leverages training on over 200 million product images across hundreds of categories, enabling the system to learn which backgrounds enhance specific product types and drive higher engagement rates.<\/p>\n<p>Stage two employs advanced diffusion models for background generation\u2014utilizing the same underlying technology that powers leading image generation platforms like Midjourney, DALL-E 3, and Stable Diffusion XL. Unlike simple background replacement techniques, these models create entirely original scenes from detailed text prompts or style parameters. The AI considers crucial photographic elements including lighting direction, camera perspective, depth of field, color harmony, and compositional balance to ensure generated backgrounds appear authentic and professionally captured.<\/p>\n<p>Stage three focuses on intelligent lighting analysis and matching. The system analyzes the lighting conditions of your original product image\u2014identifying light source direction, intensity, color temperature, and shadow characteristics. This lighting profile then informs the background generation process, ensuring the new environment&#8217;s lighting naturally complements and enhances the product&#8217;s existing illumination rather than creating jarring inconsistencies.<\/p>\n<p>Stage four involves sophisticated compositing and integration. The AI doesn&#8217;t merely paste your product onto the new background. Advanced systems dynamically adjust edge lighting, generate contextually appropriate shadows, match color temperature across the entire image, and apply selective depth-of-field blur to create the convincing illusion that product and background were captured together in a single photographic moment.<\/p>\n<p>Stage five includes quality enhancement and final optimization. The system applies finishing touches such as color grading, sharpness optimization, noise reduction, and aspect ratio adjustments. Many platforms also employ <a href=\"\/free-tools\/enhance-photo\">AI image enhancement technology<\/a> to upscale resolution and improve overall image quality, ensuring the final output meets professional publication standards across all intended use cases.<\/p>\n<p>Stage six incorporates brand consistency validation, where the AI ensures generated backgrounds align with your brand guidelines, color palettes, and aesthetic preferences. The system can learn from your existing visual content to maintain consistent brand identity across thousands of generated images, flagging any outputs that deviate from established style parameters for manual review.<\/p>\n<p>Stage seven delivers multi-format export optimization, automatically generating the correct aspect ratios and resolutions for different platforms\u2014square crops for Instagram, vertical formats for TikTok and Pinterest, and wide formats for website banners\u2014all from a single generation pass. This eliminates the need for separate editing workflows for each marketing channel.<\/p>\n<h3>Why Diffusion Models Outperform Older Generation Techniques<\/h3>\n<p>Earlier background generation tools relied on GAN (Generative Adversarial Network) architectures, which often produced artifacts, unnatural textures, and inconsistent lighting. Diffusion models, which gradually refine random noise into coherent images guided by text or image conditioning, produce dramatically more realistic results. This technical shift is the primary reason AI generated backgrounds for product photography went from a novelty in 2023 to an industry standard by 2026, with output quality now indistinguishable from studio photography in blind tests conducted by e-commerce platforms.<\/p>\n<h2 id=\"comparison\">Comparing the Top AI Background Generation Approaches in 2026<\/h2>\n<p>Not all AI generated backgrounds for product photography tools work the same way, and choosing the right approach depends on your catalog size, budget, and quality requirements. Below is a comparison of the main categories of solutions available today.<\/p>\n<table style=\"width:100%;border-collapse:collapse;margin:1.5em 0\">\n<thead>\n<tr style=\"background:#f3f4f6\">\n<th style=\"padding:0.75em;text-align:left;border:1px solid #e5e7eb\">Solution Type<\/th>\n<th style=\"padding:0.75em;text-align:left;border:1px solid #e5e7eb\">Avg. Cost\/Image<\/th>\n<th style=\"padding:0.75em;text-align:left;border:1px solid #e5e7eb\">Turnaround<\/th>\n<th style=\"padding:0.75em;text-align:left;border:1px solid #e5e7eb\">Best For<\/th>\n<th style=\"padding:0.75em;text-align:left;border:1px solid #e5e7eb\">Limitations<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">All-in-one AI product photo platforms<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">$0.10-$1.50<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Seconds-minutes<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">E-commerce brands, large catalogs<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Less creative control than manual prompting<\/td>\n<\/tr>\n<tr>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Standalone diffusion tools (Midjourney, SDXL)<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">$0.05-$0.50<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Minutes<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Designers wanting full creative control<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Requires manual compositing and lighting matching<\/td>\n<\/tr>\n<tr>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Background removal + stock backgrounds<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Free-$0.25<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Minutes<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Small shops, simple catalog needs<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Generic look, limited uniqueness<\/td>\n<\/tr>\n<tr>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Traditional photography + retouching<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">$25-$75<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Days-weeks<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Hero\/flagship product shots<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Expensive, slow, hard to scale<\/td>\n<\/tr>\n<tr>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Freelance photo editors (Fiverr\/Upwork)<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">$3-$15<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">1-3 days<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">One-off custom edits<\/td>\n<td style=\"padding:0.75em;border:1px solid #e5e7eb\">Inconsistent quality, slow turnaround<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>For most growing brands, all-in-one platforms like <a href=\"\/ai-product-photos\">AI Product Photography<\/a> offer the best balance of speed, cost, and quality consistency since they combine background removal, generation, and compositing in a single automated workflow rather than requiring separate tools stitched together manually.<\/p>\n<h2 id=\"step-by-step\">Step-by-Step: Creating AI Generated Backgrounds for Product Photography<\/h2>\n<p>Getting professional results from AI generated backgrounds for product photography requires a systematic workflow. Here&#8217;s exactly how to go from a raw product photo to a publish-ready image.<\/p>\n<h3>Step 1: Shoot a Clean Base Image<\/h3>\n<p>Even the best AI background generator needs a clean starting point. Photograph your product against a neutral backdrop (white, gray, or any solid color) with even, diffused lighting and minimal harsh shadows. Avoid motion blur and ensure the product is in sharp focus\u2014AI models amplify any flaws in the source image rather than hiding them.<\/p>\n<h3>Step 2: Remove the Original Background<\/h3>\n<p>Use an <a href=\"\/free-tools\/background-remover\">AI Background Remover<\/a> to isolate your product with a clean, transparent cutout. This step is critical because any leftover background pixels or rough edges will make the final composite look artificial once placed into a new AI-generated scene.<\/p>\n<h3>Step 3: Generate the Background Scene<\/h3>\n<p>Describe your desired environment using specific, descriptive prompts: lighting style (soft morning light, dramatic studio spotlight), setting (marble countertop, outdoor patio, minimalist studio), and mood (luxury, playful, natural). The more specific your prompt, the more accurately the AI can match lighting and perspective to your product shot.<\/p>\n<h3>Step 4: Composite and Match Lighting<\/h3>\n<p>Modern platforms automatically blend the product into the new background, matching shadows, reflections, and color temperature. Review the composite for any mismatched lighting direction or color casts, and regenerate if the shadow direction doesn&#8217;t match your product&#8217;s original lighting.<\/p>\n<h3>Step 5: Upscale and Enhance<\/h3>\n<p>Run the final image through an <a href=\"\/free-tools\/enhance-photo\">AI Image Upscaler<\/a> to ensure it meets resolution requirements for your highest-traffic channels\u2014zoomable product pages, large banner ads, and print catalogs often require 4K+ resolution that a single generation pass might not produce natively.<\/p>\n<h3>Step 6: Export for Multiple Channels<\/h3>\n<p>Generate platform-specific crops and aspect ratios: 1:1 for Instagram and marketplace thumbnails, 4:5 for feed posts, 9:16 for Stories and Reels, and 16:9 for website banners. Batch-export these variations rather than manually cropping each image individually.<\/p>\n<h2 id=\"use-cases\">Industry-Specific Use Cases and Applications<\/h2>\n<p>Different product categories benefit from AI generated backgrounds for product photography in distinct ways, and understanding these nuances helps brands get maximum value from the technology.<\/p>\n<h3>Fashion and Apparel<\/h3>\n<p>Apparel brands use AI backgrounds to place clothing on digital models in diverse settings\u2014urban streets, studio cycloramas, outdoor locations\u2014without the cost of multiple location shoots. This also pairs well with <a href=\"\/ai-headshots\">AI Headshots<\/a> technology for brands that need consistent model imagery across campaigns without booking new talent for every shoot.<\/p>\n<h3>Beauty and Cosmetics<\/h3>\n<p>Beauty brands rely heavily on aspirational, editorial-style backgrounds\u2014marble vanity tops, soft pastel gradients, botanical settings\u2014that AI can generate instantly and customize per seasonal campaign, allowing a single product shot to be reused across dozens of visual themes throughout the year.<\/p>\n<h3>Home Goods and Furniture<\/h3>\n<p>Furniture and home decor brands use AI to place products into realistic room settings, letting customers visualize items in context without the enormous expense of building or renting physical sets for every SKU and color variation.<\/p>\n<h3>Electronics and Tech Accessories<\/h3>\n<p>Tech products benefit from clean, minimalist AI-generated backgrounds that emphasize design and materials\u2014brushed metal surfaces, soft gradients, and studio lighting setups that highlight product edges and finishes with precision.<\/p>\n<h3>Jewelry and Luxury Goods<\/h3>\n<p>Luxury and jewelry brands require exceptionally high fidelity since reflective and translucent materials are the hardest for AI to render convincingly. The best modern diffusion-based tools now handle these challenging materials with far greater accuracy than 2023-era generators, making AI viable even for high-end luxury catalogs.<\/p>\n<h2 id=\"common-mistakes\">Common Mistakes to Avoid With AI Generated Backgrounds<\/h2>\n<p>Even with powerful tools, poor execution can undermine results. Here are the most frequent mistakes brands make when adopting AI generated backgrounds for product photography.<\/p>\n<ul>\n<li><strong>Using low-quality source images:<\/strong> Blurry, poorly lit, or low-resolution product photos limit what any AI tool can achieve, regardless of how advanced the background generation model is.<\/li>\n<li><strong>Ignoring lighting direction mismatches:<\/strong> A product photographed with light coming from the left placed into a background lit from the right instantly looks fake to the human eye.<\/li>\n<li><strong>Overusing trendy or generic prompts:<\/strong> Relying on the same &#8220;marble countertop&#8221; or &#8220;minimalist studio&#8221; prompt across an entire catalog can make a brand&#8217;s imagery look identical to dozens of competitors using the same tool.<\/li>\n<li><strong>Skipping the upscale step:<\/strong> Many AI generators output at web-resolution by default, which can look soft or pixelated when used in zoomable product galleries or print materials.<\/li>\n<li><strong>Not testing on target channels before full rollout:<\/strong> A background that looks great on desktop may crop poorly on mobile thumbnails\u2014always preview final exports across your<br \/>\n","protected":false},"excerpt":{"rendered":"<p>AI-generated backgrounds are transforming e-commerce product photography by reducing per-image costs from $20-$50 to under $2 while maintaining professional quality. This comprehensive guide covers the technology, best tools, step-by-step implementation strategies, and conversion optimization techniques that help brands scale visual content without proportional budget increases.<\/p>\n","protected":false},"author":1,"featured_media":1027,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rank_math_title":"","rank_math_description":"Discover how AI generated backgrounds for product photography reduce costs by 95% while improving conversion rates. Complete guide with tools, strategies, and optimization tips for 2026.","rank_math_focus_keyword":"ai generated backgrounds for product photography","footnotes":""},"categories":[1],"tags":[516],"class_list":["post-1026","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-ai-generated-backgrounds-for-product-photography"],"_links":{"self":[{"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/posts\/1026","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/comments?post=1026"}],"version-history":[{"count":16,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/posts\/1026\/revisions"}],"predecessor-version":[{"id":2631,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/posts\/1026\/revisions\/2631"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/media\/1027"}],"wp:attachment":[{"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/media?parent=1026"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/categories?post=1026"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pixelpanda.ai\/blog\/wp-json\/wp\/v2\/tags?post=1026"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}