Compress Image Online
Reduce image file size by up to 90% with adjustable quality. Convert to JPG, WebP, or PNG.
You're just getting started
PixelPanda does way more than image editing. Create content that sells.
How It Works
Upload Your Image
Drop any image — JPG, PNG, WebP, GIF, or BMP. No size limit.
Adjust Quality
Use the quality slider to find the perfect balance between file size and image quality. Choose JPG, WebP, or PNG output.
Download
Download your compressed image instantly. See exactly how much smaller the file is before you save.
How to Compress an Image
Compression makes your image files smaller — sometimes dramatically smaller — while keeping them looking the same to the naked eye.
A single photo from a modern phone can easily weigh in at 5-15 MB. That's fine sitting in your camera roll, but try uploading it to a website, attaching it to an email, or loading fifty of them on a product page and you've got a problem. Compression takes that 10 MB file and squeezes it down to 500 KB or less — and if you pick the right quality setting, the difference is invisible.
There are two flavors. Lossy compression (JPG, WebP) strategically throws away data your eyes won't miss — subtle color gradients, fine texture details, things like that. You trade a tiny bit of theoretical quality for a massive drop in file size. Lossless compression (PNG) keeps every single pixel exactly the same but can't shrink files nearly as much. Most of the time, lossy at quality 75-85 is the sweet spot.
JPG Compression
JPG has been the workhorse of the internet for decades. It's everywhere, it's compatible with everything, and it handles photographs incredibly well. The way it works — using something called discrete cosine transform — is tuned to exploit the fact that human eyes don't notice tiny color differences. At quality 80, a typical photo looks identical to the original but weighs 5-10x less. The one downside: JPG doesn't do transparency.
WebP Compression
WebP is the newer kid from Google, and honestly, it's impressive. At the same visual quality as JPG, WebP files tend to be 25-35% smaller. It also handles transparency (unlike JPG) and supports both lossy and lossless modes. Every major browser supports it now — Safari was the holdout, but they added it back in 2020. For anything going on a website, WebP is usually the best bet.
PNG Compression
PNG is lossless — what goes in comes out pixel-for-pixel identical. That makes it perfect for logos, screenshots, UI elements, anything with text or sharp edges where JPG artifacts would look awful. It also handles transparency beautifully. The trade-off? PNG files are bigger than JPG or WebP for photographs. But for graphics with flat colors and clean lines, PNG often produces surprisingly small files.
Image Compression Use Cases
Website Speed Optimization
Here's a stat that surprises people: images account for most of the download weight on the average web page. Compress them and your page load time can drop by half or more. That directly affects bounce rates, Google rankings (Core Web Vitals), and whether visitors stick around long enough to actually buy something.
Email Attachments
Gmail caps attachments at 25 MB. Outlook's even stingier at 20 MB. If you're trying to email a handful of high-res photos, you'll hit that wall fast. Compressing them first means you can fit more images per email — and the recipient doesn't have to wait forever to download them on their phone.
E-commerce Product Images
An online store with 500 products and 4 images each? That's 2,000 images. If they're uncompressed, your hosting bill goes up and your pages load slowly — especially on mobile, which is where most shopping happens now. WebP at quality 80 is the move: looks identical to the original, fraction of the size.
Social Media Posts
Instagram, Facebook, Twitter — they all re-compress whatever you upload, and they're not gentle about it. The trick is to pre-compress at the platform's recommended dimensions and quality. That way you control how it looks, instead of letting an algorithm mangle your carefully edited photo.
Cloud Storage & Backup
Paying $10/month for 200 GB of iCloud? Compressing your photo library before backing up could cut your storage usage by 60-80%. A 50 GB collection of vacation photos might shrink to 12-15 GB with no visible quality loss. That's real money saved over time.
Mobile App Performance
Apps that serve images over cellular connections need to be aggressive about file size. Smaller images mean faster load times, less cellular data burned, and smoother scrolling. On lower-end phones with limited RAM, over-sized images can even cause crashes. Compression fixes all of that.
Image Compressor Features
Adjustable Quality
Fine-tune compression from 1-100 with a real-time slider. See the size change instantly.
Multiple Formats
Output as JPG, WebP, or PNG. Convert between formats for optimal compression.
Real-Time Preview
See compressed file size update live as you adjust the quality slider. No waiting.
Size Comparison
Clear before/after file size display with percentage savings shown prominently.
100% Private
Everything runs in your browser. Images never leave your device or touch a server.
Unlimited & Free
No limits, no sign-up, no watermarks. Compress as many images as you need.
Frequently Asked Questions
Is my image uploaded to a server?
What quality setting should I use?
Which format should I choose — JPG, WebP, or PNG?
Will compressing reduce image quality?
How much smaller will my image be?
Can I compress PNG images without losing quality?
Does compression change image dimensions?
Is WebP supported by all browsers?
Can I compress multiple images at once?
What happens to image metadata (EXIF data)?
Is there a file size limit?
Does it work on mobile?
How do I reduce image file size for email?
How do I compress images for my website?
What's the difference between compression and resizing?
How do I compress a JPG to under 1MB?
How do I compress a PNG without losing transparency?
What's the best image format for WordPress?
How do I compress photos for Instagram or Facebook?
What is lossy vs lossless compression?
Why are my iPhone photos so large?
Does compressing affect SEO?
Compress Images for Websites & Page Speed
Images are the biggest weight on most web pages. Compressing them is the single highest-impact thing you can do for page speed.
Why Image Compression Matters for SEO
Google's Core Web Vitals measure real-world user experience, and Largest Contentful Paint (LCP) is often determined by the largest image on the page. If that hero image takes 4 seconds to load, your LCP score tanks and your search ranking drops. Compressing that same image from 2MB to 200KB can bring LCP under the 2.5-second threshold Google rewards. This isn't theoretical — sites that optimize images consistently outrank those that don't.
Recommended File Sizes by Image Type
Hero/banner images: under 200KB. Product photos: under 150KB. Thumbnails: under 50KB. Icons/logos: under 20KB. Blog post images: under 100KB. These targets are achievable with WebP at quality 75-80 for photos and optimized PNG for graphics. A typical e-commerce page with 20 product images should aim for under 3MB total image weight.
JPG vs WebP vs AVIF for Web
JPG is universally supported but produces larger files. WebP is 25-35% smaller at equivalent quality and supported by all modern browsers — this is the current best choice for most websites. AVIF is the newest contender, 20% smaller than WebP, but browser support is still catching up (Chrome and Firefox yes, Safari partial). For maximum compatibility with best compression, serve WebP with JPG fallback.
WordPress, Shopify & Squarespace
WordPress: use a plugin like ShortPixel or Imagify for automatic compression on upload. Shopify: automatically compresses images but doesn't convert to WebP, so pre-compress before uploading. Squarespace: has built-in compression but tends to be aggressive — upload at quality 85-90 to give the platform room to compress without degrading quality.
Compress Photos for Email & Social Media
Every platform has file size limits and every recipient has bandwidth limits. Compression makes sharing smooth.
Email Attachment Limits
Gmail caps at 25MB per email. Outlook at 20MB. Yahoo at 25MB. That sounds generous until you try to attach 10 vacation photos at 5MB each. Compressing to JPG quality 75-80 typically reduces each photo to 300-500KB, letting you fit 30-50 images in a single email. For professional contexts (real estate listings, product catalogs), batch compress everything before attaching.
Social Media Compression
Every social platform re-compresses your uploads, and they're not gentle about it. The strategy: pre-compress at slightly higher quality than the platform's target, so the double compression doesn't create visible artifacts. Instagram works best at 1080px wide, JPG quality 85-90. Facebook: 2048px, quality 80-85. Twitter/X: 1200x675, quality 80. LinkedIn: 1200x627, quality 85.
Messaging Apps
WhatsApp auto-compresses images aggressively and caps at 16MB. iMessage handles larger files but burns through cellular data. Telegram supports up to 2GB but most recipients don't want to download a massive file. Best practice: compress to 200-500KB before sending through any messaging app. The recipient sees the same quality but the message arrives faster and uses less data.
Cloud Sharing & Storage
Compressing your photo library before uploading to Google Photos, iCloud, or Dropbox can save significant storage space and money. A 50GB photo collection compressed at quality 80 might shrink to 10-15GB with no perceptible quality loss. At $2.99/month per 200GB tier, that's the difference between needing the next storage plan or staying within your current one.
Related Free Tools
Go beyond editing — create content that sells
AI product photography, UGC videos, and custom avatars. Everything you need to scale your brand's content.
Try It — 200 Credits for $5